It's simple.

Your website is about You.  It's there to promote Your Business -

Your Image, Your Ideas, Your Network.

Your website isn't about me.  It's not about my bells and whistles.  It's not something you're going to lose control of -

Because I'm building it for YOU.  It's your site... Make it Yours.

And I do understand... Many times, less is more.  I get it.